Region’s draw for luxury weddings on radar for international couples

LUXURY weddings at venues like the world’s best hotel in Adare Manor will be the focus of a new drive by Fáilte Ireland who is targeting the lucrative overseas market to bring more business to the regions.

Engage! Luxury Destination Wedding Summit is being hosted for the first time in Ireland following a successful bid by Adare Manor to showcase the best of Ireland to 250 top international wedding planners, designers and influencers from over 18 countries

Supported by Fáilte Ireland the major industry-led event will focus on driving revenue from this growing market for regions across the country.

Led by Adare Manor and Conference Ambassador Tara Fay, the event is responding to research that shows almost 80 per cent of overseas luxury destination weddings are influenced by a wedding planner, and this week’s event will be an opportunity to showcase the country to leading wedding industry buyers from key European, US and emerging markets. 

Paul Heery, General Manager at Adare Manor said “We are delighted to welcome the Engage! team and delegates to Ireland and Adare Manor. This global industry leading event attracts the best of the best from around the world, who come together to discuss and share innovative ideas. One of the most popular industry events in the global calendar, it allows for open and honest networking in a non-client and non-competitive environment. Careful attention is paid by Engage! to create an intimate atmosphere for every individual attending that blends structure and downtime, and here at Adare Manor, this is what we do best. We take great pride in hosting this international delegation as we believe it is a huge opportunity for Adare Manor, Limerick and Ireland to have this summit here in Adare. The opportunity to showcase what we have to offer for destination weddings and events worldwide is immense”.

Sample itineraries and visitor experiences for prospective wedding parties, as well as the region’s attractiveness as a wedding destination through its high-quality food, variety of venues and luxury offerings, and its world-class hospitality and scenery, will all feature in the luxurious week-long showcase.