
by David Raleigh
RAPE Crisis Mid West Director Miriam Duffy has strongly criticised imagery used in an online advertisement for last night’s student Christmas party, featuring an image of Santa grabbing the buttocks of a semi-naked woman and giving one-fingered gesture.
The advertisement, posted on The Black Rabbit pubโs social media for an event on November 17 at the pub in Carr Street, was removed after a backlash from students and others who called Limerick radio station Live 95 to highlight the matter.
The advertisement urged readers to โC*m Earlyโ and offered a โNaughty Giveawayโ and โa bottle of vodka and mixersโ.
Itย also asked readers to like and share the ad and to tag three friends.
Ms Duffy said that, in her opinion, the ad was โsexistโ and flew in the face of efforts to promote sexual consent and create awareness of sexual violence, as well as recent reports of womenโs drinks being spiked on nights out.
โI was throughly shocked to see such blatant use of pornography, thatโs what I view it as.
“To advertise something that is inviting our young student cohorts to some kind of a Christmas party like this, when so much work is being done in colleges around the issue of consent, awareness of sexual violence, and basic respect for women, its just shocking,โ said Ms Duffy.
โI would like to think that students with awareness of sexual violence would at least bypass that place on that night. Itโs advertising sleaze,โ she said.
Ms Duffy said, generally, the student population was on alert after a number of allegations of drink spiking incidents involving needles had featuredย in news reports.
โWe are very aware that there is a risk when young people, or anyone is out socialising, and itโs hard to say there has been an increase in drinks being spiked because the pubs werenโt open for the past two years, so you canโt get a comparison.โ
โThere is the risk that when people go out to pubs and clubs they will become drunkย and some of them will be at risk because they are incapacitated, and it is on the vulnerable people that these perpetrators prey,โ she said.
Ms Duffy said, that in her opinion, the ad in question could encourage someone to be โsleazyโ towards women.
โThe ad in itself is sleazy, itโs being advertised as something like that, and of course that could be in your mind when you’re going out. Itโs normalising it,โ she added.
The Black Rabbit was contacted for comment but hadn’t responded at the time of going to press.