Dromoland Castle appoints new director of resort sales

Dromoland Castle's new director of resort sales, Olivia Frawley.

DROMOLAND Castle has recently appointed a new director of resort sales.

The five star County Clare hotel has appointed Olivia Frawley to the role, which will see her drive the overall strategic sales strategy and play a pivotal role for future growth of the estate, with a key focus on UK, US, and European markets.

Ms Frawley has over 20 years of experience in Irish and international tourism, and is renowned in Irish and international tourism and hospitality circles, having recently worked with Ireland’s overseas tourism marketing agency Tourism Ireland as pan-market luxury executive responsible for championing and spearheading the luxury strategy for Tourism Ireland on behalf of all overseas markets.

She also worked with the Jurys Doyle Group in Boston early in her career, as well as holding positions with the ODonoghue Ring Collection and Tourico Holidays.

Ms Frawley will take up her new role from next month.

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Commenting on her new role, Clare Frawley said: “I am honoured to be joining Dromoland Castle as director of resort sales. Dromoland is an iconic property, one which I have admired for many years.”

“I look forward to contributing my passion for hospitality and enhancing the hotels already world-renowned standard of excellence. I’m excited for the journey ahead and eager to collaborate with the exceptional team already in place at Dromoland Castle,” she said.

Managing Director of Dromoland Castle and Country Club, Mr Mark Nolan, added: “We are delighted to welcome Olivia Frawley to our dynamic team here at Dromoland Castle.  Olivia brings a wealth of experience from both domestic and international tourism and leisure markets along with her work with Tourism Ireland – we look forward to her valuable insights and her strategic sales vision for Dromoland Castle Resort.”