Limerick craft makers launch ‘Made Local’ campaign

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Tom Brommell, Homeland Candles, Clarina at the launch of the Limerick ‘Made Local’ campaign.

THE quality and value of the design and craft sector in Limerick is highlighted in a new campaign launched by local craftworkers and designers.

The ‘Made Local, Made to Last’ campaign, which is supported by the Design & Crafts Council Ireland (DCCI), encourages anyone looking for that special gift or purchase to consider original craft products from local makers in Limerick.

The campaign seeks to remind consumers that buying locally designed, well-crafted products can be a more meaningful experience. It hopes to inspire consumers to think of Irish made crafts products both for themselves and as gifts this Christmas which will support jobs and makers and designers in Limerick.

1,355 makers and 350 retail outlets for Irish craft and design are participating in the ‘Made Local, Made to Last’ campaign, including Clarina-based candle maker Tom Brommell of Homeland Candles.

Each maker is listed in DCCI’s online directory atwww.madelocal.ie where consumers can search for makers and the products they want, by location.

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Commenting on the Limerick campaign launch, Design & Craft Council Ireland chief executive Rosemary Steen said it celebrates the skill and originality of local craft makers and the retail outlets that support them in Limerick.

“This year, we have an important message for consumers that recognises the cost of living challenges we are all facing into. We focus on the quality and sustainability of Irish designed craft products. We are asking consumers to take time to think about the long term value of products they buy, particularly in ‘cost per use’ or ‘cost per wear’ terms.

‘Made Local’ products in textiles, fashion, ceramics, jewellery, or any of the many other craft disciplines, deliver excellent value for money. They are truly ‘Made to Last’ and will provide years of enjoyment and pleasure for buyers.”

More information on Irish craft and design here