Two Limerick Eir stores get a lift as part of multi-million investment

Susan Brady, Eir's Managing Director of Consumer and Small Business. Photo: Fennell Photography.

TWO Eir stores in Limerick are set to benefit from a €4million upgrade package.

The telecommunications company has announced the significant investment in its stores nationwide, including Limerick’s branches on O’Connell Street and the Crescent Shopping Centre.

The O’Connell Street store works have been completed with the store now open to the public again, and the Crescent branch is set to get a facelift later this year.

Susan Brady, Managing Director of Eir Consumer and Small Business said: “During the pandemic, we learned that our customers rely on our stores and in-person advice for more than just shopping. Our stores have long been a central part of busy high streets and shopping centres in cities and towns right across Ireland, and we are committed to serving the communities where we operate.”

Eir stores will undergo a number of changes to support a reduction in environmental impact.

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The busiest Eir stores will trial heat mapping technology to gain insights into customer patterns and browsing habits to optimise display screen timings, with a view to reduce energy usage.

The stores will also feature the latest technology in power-efficient lighting, and operate on a paperless basis, unless paper is required or requested by customers.

Eir’s ‘go paperless’ initiative has already resulted in a 92 per cent reduction in paper usage across Eir’s 70 stores nationwide.

The company is also expanding its Age Friendly Care service to all its stores.

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